M Rooftop
Design de marque
M Rooftop
Mirabeau Tower
|
Marseille
Perched at the top of the Mirabeau Tower, M Rooftop offers a breathtaking view of Marseille, its port and the sea. This unique place embodies the soul of the city, between maritime heritage and modernity, and stands out as much more than just an event space.
MISSIONS:
- Marketing & decorative concept of spaces
- Decorative sketch in collaboration with Artefakt
- Logo & graphic charter
- Commercial brochure
- Animated email banner
TYPOLOGY: Seminar & event location
LOCATION: Mirabeau Tower, Marseilles
The logo
Minimalist but assertive, this logo highlights Didone-style typography for the M, combining a strong contrast between full and thin. This choice is a direct reference to the architecture of the Tower, located on the port of Marseille, which is characterized by its clean lines and its imposing appearance. The wave-shaped dash in the center of the M symbolizes the sea, underlining the importance of proximity to the coastline.
A graphic symbol
Once isolated, the M becomes a real graphic symbol, offering great flexibility and the possibility of applying the logo in various formats, whether for signage or decorative patterns. This logo embodies the structure and modernity of the place, while celebrating the beauty of the marine landscape that surrounds it.
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